ADDitude: The One Stop Shop for Neurodivergence

ADDitude: The One Stop Shop for Neurodivergence
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Discourse community

With my established discourse community focusing on people curious about potential neurodivergence, I have chosen a website recommended to me by a mental health professional when I first was curious about this community: Besides their great play on the word attitude in the name, this website offers a paramount of information for individuals seeking guidance related to neurodivergence, specifically neurological attention-related conditions.

Additude combines informative and scientific content as well as community-involved blogs, articles, and practical tools.

The Audience: Everyone

When I was first recommended this website by my team of mental health professionals, they told me not to get overwhelmed. This was largely due to the fact that this website covers multiple genders, life stages, relationships, and any other class that might be affected by certain neurological conditions.

Specifically, here are some of the intended audience members:

Although the audience includes a huge community, I think it still falls under the user-centric approach as their research, writing, and purpose serve all these communities.

Style: Casually Scientific

ADDitude skillfully maintains its style even through the various content of information. From articles and research about symptoms, diagnoses, and various audience members, the writing maintains a concise, simple, and informative tone that is easily digestible.

I found analyzing the style with the target audience in mind essential especially after reading about styles in digital writing. The best takeaway from the readings when doing this post was, "Style is not a mere embellishment; it is the vehicle through which the writer conveys their message effectively." When discussing topics related to health, effectively delivering the message is undoubtedly the most impactful way to inform a community.

For example, their article “The Neuroscience of the ADHD Brain” describes chemical imbalances, areas of the brain, and other systems within the body that are affected by ADHD. However, it is still written in a lucid and digestible language similar to the article “Getting Things Done Just Got Easier.” The consistency of the writing is essential for this discourse community due to the wide range of users seeking guidance and information.

Visuals: Simple and Complex

When looking at the visuals of the website, their colors are too simple while the layout is complex, especially for users with attention-related conditions. Their colors inclusively consist of two: deep red and teal. I found this conflicting with an article I read on how those with ADHD need bright or shiny objects to catch their attention. If the editors were to implement their own advice, this would help with accessibility and retention for users.

The text for the navigating menu is overwhelmed with the same colored text which is hard to read. I think developing a formula where visitors can tunnel into certain sections as their browser will help the flow of the website. Additionally, adding colors for specific groups of users; such as, adults are yellow, children are purple, etc. This should increase engagement and accessibility for users.

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To end on a positive note, an image carousel with links to articles is used for pages once you get past the text-heavy menus. On the page shown above, a user can use the arrows to shift through articles under their preferred tabs; such as Women and ADHD, Teachers, and many other menu tabs. This is visually more appealing and easier to digest.


Despite the need to improve visually, ADDitude provides great resources with digital writing that is engaging, informative, and easy for an average user to read. Their language, style, and targeted audience match well with the community.

Jewel Caruso

Jewel Caruso

Jewel is a higher education professional, freelance editor, writer, and avid reader.
Athens, Georgia